Attica - Website Design Case Study
Attica manufactures high precision metal assemblies by laser welding and other precision welding techniques.
Miniature assemblies and precision components include hypodermic tubes, precision machined parts, metal foils and fine wire.
Tubes and other fabricated parts are manufactured to tight tolerances, ready to be used either for further assembly or in critical applications by the customers.
Customers include blue-chip names in the scientific instrumentation, medical devices and oil and gas industries.
The original website was a pure flash website that although was very attractive when visited it had no visibility on the internet. As a result the company's website provided no benefit to the company as it did not generate any sales leads.
The aim of the website design project was to create a website that could incorporate the existing brand image and include the flash design website.
The website must also provide information and a large number of high quality images of the company products.
The website had to be optimised to ensure that the targeted audience could find the website for the niche products. This would then generate new sales leads for the company.
In 2008 Website DNA designed the new website incorporating the existing flash website providing the visitor with a choice of viewing mediums.
Moreover the existing brand imaging was maintained and consistent throughout. Flash images were embed in the new website to display the high precision components.
The website was optimised throughout to gain a high visibility in the major search engine rankings with a focus on both national and international markets.
