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Digital Marketing

Case Study 
KARMANN GHIA OWNERS CLUB (GB)

Website DNA provided a website for the Karmann Ghia Owners Club (GB), an active national Car Owners Club for Karmann Ghia owners with over 500 members throughout the UK.

The club website required a secure members login, ability to upload photo galleries, new events and an online shop.

Services

Website Design
Website Management

Website Design

An attractive responsive website with full content management system and fully optimised for the search engines has led to a high profile in the organic listings and a high engagement level by both club members and new website visitors.

Search Engine Optimisation

With the website being the “shop front” for the club it not only has to service existing members but also continually attract new members from throughout the UK. With a fully optimised website and regular updates the website has a high visibility in the orgamnic search results for relevant keywords searches and has already attracted many new members.

Website Management

A pro-active management and servicing of the website to ensure the best performance for visitors and new functionality when required.

I would like to thank Website DNA on behalf of the KGOC for your great work in getting our new website designed and implemented. I understand there have been challenges on the way but you have overcome these with a very positive attitude and produced a superb website which does all we wanted it do, in a very innovative way.

Clive Richardson

Event Organiser – KGOC

Was just perusing the website and appreciated all over again just how brilliant it is!

Stuart de Lacey

Editor – KGOC

Performance

The website has seen significant growth in visitors since its launch, with over 75% derived through the organic search engine source. The quality of the website visitors is extremely high as measured by the high level of engagement and their characteristic Google Analytics metrics.

  • Organic Visitor Growth +65%
  • Organic Visitors As A % Of Total 76%

Oxfordshire

Suite 1
5a Cornmarket
Thame
Oxfordshire
OX9 3DX

London

The Dock
Tobacco Quay
Wapping Lane
London
E1W 2SF

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